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    Case StudiesCase Studies

    Corporate Consultancy - GlaxoSmithKline

    Name of Entity GlaxoSmithKline
    Consultancy Undertaken
    • GlaxoSmithKline (GSK) have demonstrated both internationally and in Australia, through their involvement in a number of significant programs, that the company is committed to supporting community organisations and setting a best practice benchmark for corporate social responsibility.
    • GSK's mission is far reaching: To improve the quality of human life by enabling people to do more, feel better and live longer.
    • Community Partnership Developments are not only a value adding business strategy; they are also becoming business imperatives. They add value strategically and also act as one tool to guide the "spirit" of the organisation and its employees
    Objective
    • A well developed and dynamic community program forms an essential part of this mission. As part of this realization by GSK Consumer Health Care, $300,000 over three years has been allocated for donations to chosen charitable organisation(s) whose charitable objectives match the corporate objectives and culture of GSK.
    • This proposal outlines, as requested by Ines Villaveces, a suggested methodology to find the "best fit" charitable organisation(s) and a project that will, by way of receiving this funding make a significant impact to the 'health and well being' of those it supports.
    CAF's Role
    • identify the most appropriate partner(s) and project(s);
    • ensure 'best strategic advantage' is taken;
    • perform due diligence checks to ensure the organisation has the ability to carry out the chosen project in an effective manner;
    • ensure funds are used correctly and as requested by the GSK;
    • encourage GSK staff involvement, and
      offer periodic audits as to progress made.
    Copyright 2005 CAF